# Headings and titles

Use descriptive headings and titles because they help a user navigate their browser and the page. It's easier to jump between pages and sections of a page if the headings and titles are unique.

# Formatting a heading or title

• Use sentence case for headings and titles. For more information, see Capitalization.
• Tag headings using heading elements. In Markdown: #, ##.
• Don't use code font even for elements that use code font in paragraph text.
• Use a heading hierarchy and take the following items under consideration

👍 Recommended:

# Installing Plone

This article provides a high-level overview of ways to install Plone.

## Unified Installer

👎 Not recommended:

# Installing Plone
This article provides a high-level overview of ways to install Plone.
### Unified Installer

• Don't use empty headings or headings with no associated content.

👍 Recommended:

# Installing Plone

This article provides a high-level overview of ways to install Plone.

## Unified Installer

👎 Not recommended:

# Installing Plone

## Unified Installer